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How to Name a Microbrewery
Looking for microbrewery business name ideas? A great company name can help to boost your brand and attract customers in your community.
You can use our free business name generator above to discover an array of microbrewery business names, or continue reading our quick guide to learn how to name your company.
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Step #1: Determine Goals for Your Microbrewery
Your business’s name is the very first connection you will make with prospective customers. It’s important that you define your organization’s mission, vision, values, and target audience as much as possible.
Before naming your microbrewery, ensure that you fully understand exactly how you will run your company. Familiarize yourself with the industry and determine what it takes to start a successful business by conducting thorough research.
Here are a few factors to keep in mind when launching and naming a microbrewery:
- A microbrewery grows along with its community. This is because many brewers start off by using small distributors to sell to local retailers who then sell to customers.
- Good markets for this company include areas in which restaurants and beer retailers are growing as well as markets near colleges and universities.
- This venture is perfect for outgoing and creative entrepreneurs who enjoy creating something special and then sharing it with their local community.
- Brewers don’t usually deal with customers directly. Rather, their clients are the beer distributors.
- Distributors may not be interested in selling your local flavor, but their history and network can likely point you toward local distributors specializing in imports or those who specialize in handcrafted beers.
Step #2: Begin Brainstorming
We’ve shared some brainstorming techniques that you can use to get your creative juices flowing.
- Jot down some specific keywords for your microbrewery business name. Here are a few examples:
- Craft
- Pub
- Sips
- Keg
- Beer
- Think of adjectives that would describe your microbrewery and the types of products offered to derive inspiration. Here are some examples:
- Refreshing
- Aromatic
- Strong
- Rich
- Golden
- Experiment with other branding and brainstorming techniques.
Recommended: Once you have your name, create a logo with our free Logo Generator. To learn about other small business ideas, read our guide.
Microbrewery Business Name Ideas
We’ve used general brainstorming techniques to share several creative and catchy business name ideas for a microbrewery.
- The Barrel Brew
- Wood Craft Microbrewery
- Lager ‘n Spirits
- The Loungy Brew
- Depot Beer
- The Crafty Tap
- The Bottled Brew
- Microbeer Fest
- Good Time Beers
- Microbeer Pro
- Tilted Cup Brewery
- The Top Brewing Co.
- 1 Brewed
- Top Craft Brewing
- Elite Brewery
- Craft and Brews
- Devin’s Brew
- The Magic Brew & Co.
Creative Approaches to Naming a Microbrewery
The following are helpful tips to help you find a unique business name that is relevant to you and/or your industry:
Capitalize on Business Location
The name of your city is one great way to brand your business. You can also think of nicknames that define what your city or state is well known for.
- Microbrewing Central
- Downtown Brewed
- California Microbrewing Co.
- The Seattle Barrel
- The German Lager
Connecting Through Emotion
Words that evoke a certain emotion, reminders of personal experiences, and travel memories may be good for branding.
Emotion
- Happy-Brewing
- Joy Brewing Co.
- The Jolly Brew
- Joyful Brewing
- Good Times Brew
Personal Experiences
- The Dancing Craft
- Tipsy Toeing
- The Meetup Brewery
- Happy Place Brew
- Intro Brew
Travel
- Mermaid Reefs
- Lager in Italy
- Craft Horizons
- Continental Brew
- The Sunset Microbrew
Pun Fun, Word Combination, and Alliteration
Make brainstorming fun by creating puns, combining two relevant words and/or concepts, or by using same letter and sound repetition.
Pun Fun
- Brew the Brow
- Forget Me Not Brewery
- Foam & Games Brewery
- Not So Micro Beer
- Bucket List Beers
Word Combination
- Micbrew
- Breweer
- Lageriffic
- Microbeerery
- Beeralore
Alliteration
- Mighty Microbrew
- Master Microbrew
- Boastful Beer
- Best Beer Brand
- Mmm Microbrew
Short and Sweet
Oftentimes, simply using one word for a business name can be more powerful and engaging for clients/customers. Carefully consider your brand and brainstorm adjectives and synonyms that describe your business idea. For instance, if you own a microbrewery business, ask yourself how you would describe what you’re offering (e.g. beverages, finger foods, experience, beer, music, good times, etc.). Consider how you want your customers to feel (buzzed, happy, satisfied, etc.), and so on.
- Fermentedales
- Fiddlelager
- Sprinxs
- The Lagering
- Rodeolit
Name Game
Naming your business can be as easy as just using your own name. You can also incorporate celebrity names, public figures, or friends and family members.
- Dads Microbrew
- John Brewery
- Sal’s Microbrew
- King of France Brew
- Guy Jones Beer
Step #3: Use Our Business Name Generator
Use our free business name generator tool by following the 3 simple steps: Search, select, and get the perfect domain name!
Filter results by location, industry, and domain name to produce more customized brand names for your microbrewery.
Step #4: Register Your Microbrewery Business Name
Visit our business name search page to see if your desired brandable name is available in your state.
Steps After Naming Your Microbrewery
There are some steps you can take to successfully establish brand recognition and credibility for your company.
- Choose a business structure for your microbrewery business. Formally structuring a business (e.g., LLC, corporation, etc.) reduces liability. We recommend checking out the Top LLC Formation Services.
- Design a logo for your microbrewery. Creating a logo is vital for increasing brand awareness, and there are several logo maker tools available to help you design a unique one. Use our business logo generator to simplify the process.
- Make a website for your microbrewery. Website builders like GoDaddy make the process simple and quick. Check out our Best Website Builder article.
- Use our QR Code Generator. Our QR code tool allows you to create virtual business cards (vCards), market your company, and share your new website with customers.