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How to Name a Casting Agency
A casting agency can be a rewarding and exciting venture; one of the first steps you’ll need to take is to decide what to name your company. A strong, memorable brand name can help set your agency apart and make it easier for potential clients and talent to find you. We’ll share some tips and tricks for coming up with quality casting agency business names to help with your entrepreneurial journey.
Use our free business name generator above to discover an array of casting agency business name ideas, or continue reading our quick guide to learn how to name your company.
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Step #1: Determine Goals for Your Casting Agency
Your business’s name is the very first connection you will make with prospective customers. It’s important that you define your organization’s mission, vision, values, and target audience as much as possible.
Before naming your casting agency venture, ensure that you fully understand exactly how you will run your company. Familiarize yourself with the industry and determine what it takes to start a successful business by conducting thorough research.
Here are a few factors to keep in mind when launching and naming a casting agency:
- Production companies regularly have specific talent needs for the productions they’re working on. Casting agencies help production companies find the talent they need.
- Most agencies specialize in a specific niche, such as theater performers, commercial actors, films and television show actors, or extras.
- As video-based mediums continue to grow, there is a lot of opportunity for casting agencies. According to IBISWorld, agencies’ aggregate revenue in the United States is $875 million annually and growing at 4.3 percent.
- Casting agencies are good businesses for people who have a passion for entertainment and previous experience in the industry.
- A love for the work will help business owners stay motivated when working long hours, and previous industry experience helps entrepreneurs network.
- While casting agency ventures must advertise to actors in order to build their talent list, their target market is ultimately production companies.
Step #2: Begin Brainstorming
We’ve shared some brainstorming techniques that you can use to get your creative juices flowing.
- Jot down some specific keywords for your casting agency business name. Here are a few examples:
- Talent
- Stars
- Productions
- Shows
- Artistry
- Think of adjectives that would describe your casting agency business and the types of products offered to derive inspiration. Here are some examples:
- Gifted
- Polished
- Successful
- Premier
- Brilliant
- Experiment with other branding and brainstorming techniques.
Recommended: Once you have your name, create a logo with our free Logo Generator. To learn about other small business ideas, read our guide.
Casting Agency Business Name Ideas
We’ve used general brainstorming techniques to share several creative and catchy business name ideas for a casting agency company.
- Ladylike Casting
- Sparkle Casting Agency
- Megastar Management
- Big Talent Agency
- Custom Casting Agency
- The One Casting
- Leading Lady Agency
- The Flawless Cast
- Inclusive Productions Co.
- Puzzle Casting
- Virtuosity Discoveries
- Securing Brilliance
- The Big Breakers
- The Gifted Hub
- Choose Right Casting
- The Casting Corner
- Talent Seekers Spot
- Centralized Casting
Creative Approaches to Naming a Casting Agency
The following are helpful tips to help you find a unique business name that is relevant to you and/or your industry:
Capitalize on Business Location
The name of your city is one great way to brand your business. You can also think of nicknames that define what your city or state is well known for.
- Casting Corners
- Cast the TriState
- Tailormade Texas
- Cast Georgia
- Heartland Casting
Connecting Through Emotion
Words that evoke a certain emotion, reminders of personal experiences, and travel memories may be good for branding.
Emotion
- Blissful Selection
- Winners Circle Casting
- Excite Me Casting
- The Joyful Choices
- Successful Selections
Personal Experiences
- Open Door Casting
- The Big Breaks
- Talent Show Crew
- Dream Come Cast
- Final Curtain Casting
Travel
- Cast Me International
- Meridian Castings Co.
- Talent Finders’ Station
- Peak Talent Management
- Worldly Talent Scouts
Pun Fun, Word Combination, and Alliteration
Make brainstorming fun by creating puns, combining two relevant words and/or concepts, or by using same letter and sound repetition.
Pun Fun
- The Great Castly
- Pick & Chosen
- In the Cast Productions
- Audition No More
- Twist of Slate
Word Combination
- Actorlection
- Eliperior
- Inspircast
- Seleclite
- Starperior
Alliteration
- Comprehensive Casting
- The Picked Perfectly
- Choice Casting Agency
- Prize Performances
- Top Talent Studios
Short and Sweet
Oftentimes, simply using one word for a business name can be more powerful and engaging for clients/customers. Carefully consider your brand and brainstorm adjectives and synonyms that describe your business idea. For instance, if you own a casting agency, ask yourself how you would describe what you’re offering (e.g. resources, talent selection, talent discovery, etc.). Consider how you want your customers to feel (valued, attended, heard, etc.), and so on.
- The Actables
- The OnCast
- VIPCastings
- Actlift
- The HireTalents
Name Game
Naming your business can be as easy as just using your own name. You can also incorporate celebrity names, public figures, or friends and family members.
- Alanna’s Casting
- Joe’s Choice Talent
- Peterson Placements
- Josie’s Select
- Allison’s Casting Agency
Step #3: Use Our Business Name Generator
Use our free business name generator tool by following the 3 steps: Search, select, and get the perfect domain name!
Filter results by location, industry, and domain name to produce more customized brand names for your company.
Step #4: Register Your Casting Agency Business Name
Visit our business name search page to see if your desired brandable name is available in your state.
Steps After Naming Your Casting Agency
There are some steps you can take to successfully establish brand recognition and credibility for your company.
- Choose a business structure. Formally structuring a business (e.g., LLC, corporation, etc.) reduces liability. We recommend checking out the Top LLC Formation Services.
- Design a logo for your casting agency business. Creating a logo is vital for increasing brand awareness, and there are several logo maker tools available to help you design a unique one. Use our casting agency business logo generator to simplify the process.
- Make a website for your casting agency business. Website builders like GoDaddy make the process simple and quick. Check out our Best Website Builder article.
- Use our QR Code Generator. Our QR code tool allows you to create virtual business cards (vCards), market your company, and share your new website with customers.